THEMATIC AREAS

SMDC works with humanitarian organizations in implementing humanitarian projects across Somalia and in Kenya. SMDC has so far implemented several projects with different donors in different projects.

SMDC has built its reputation at grassroots level by providing amicable working environment through participatory approach to involve community in its projects.
• Gender and Governance

• Media campaigns

• Peace building projects

• Disaster and Conflict management

• HIV/AIDS campaign

• Media Training

• National civic awareness campaign

• Consultancy

• Field research

• Media campaigns

SMDC stakeholders include; Communities, local authority’s local partners and donors.

Areas of Expertise: SMDC has a sister TV and radio station (STN &STAR FM) that covers Kenya and Somalia.

Research: Design and conduct research studies to generate information for multi-purpose media houses and information consumers

Consulting: Advisory and training in media for humanitarian organization for the dissemination of information to a particular audience.

Capacity building: SMDC believes that building local capacity wherever it works is the foundation of effective and sustainable development.

SMDC Implemented Edutainment Radio Soap Opera for Development in Somalia called “Sahanka Nolosha” (“Journey of Life”) it was weekly radio program that was broadcasted nationally and predominantly targeted the youth. Season one of a 12-part series on August – September 2017. Currently implementing season two of a 12-part series. Its main objective is countering piracy and illegal fishing, as well as to explore many issues relevant to Somali families and society, including agriculture, women’s health, khat abuse, unemployment and education. Other projects include : • Youth visual and performance arts skills–Gedo Region ,2017

• Maternal Health Campaign – Somalia,2016

• Nutrition and WASH—Somalia,2016

• Peace building Campaign—Kenya,2016

• Reproductive health/ FGM campaigns—Refugee Camps- Kenya,2014

• Enhancing community resilience and adaptation to climate change in Northern Kenya—2014

• CVE and Radicalization Project—Cross border Kenya/Somalia,2012

• Somalia constitution making process–2012

• Drought response for Somali refugees—2011

• Production , dissemination and broadcast of one hour weekly radio debate show to inspire and educate Somali population on current affairs in Somalia and matters that affect youth on daily basis in Mogadishu, Kismayo, Beledweyne, Baidoa and Bosaso – 2017

Our thematic areas include:

Research: Design and research studies are conducted to generate information for multi-purpose media houses and inform consumers.

Consultancy: Advisory and training in media for humanitarian organization for the dissemination of information to a particular audience.

Capacity-Building: SMDC believes that building local capacity wherever it works is the foundation of effective development.
It uses a performance-oriented human and institutional capacity building process that is tailored to each group of participants, and responds to the needs and priorities of a particular group(s)

Production and dissemination of media content: Creative, informative and entertaining media outputs are at the core of our media services.

Wherever possible, we work in partnership with local media houses to produce a wide range of media content.

Community mobilization and interpersonal communication: Outreach activities form a key part of our inclusive communication approach.

We provide audio-visual and print materials for use by community groups or outreach workers and work with local community organizations to convene discussion groups, road shows, street theatre and community events. This helps us to reach people who might not ordinarily have access to mass media and facilitate more discussion, deepening our impact and providing vital opportunities for audiences to input into program-making.

Training in Media: SMDC conducts media trainings in various media professions to improve journalistic capacity of journalists and media staff.